📣 FAD x YEA Business: Bridging Design and Digital Marketing | 4 AUGUST 2025

We were honoured to host two inspiring representatives from YEA Business Sdn. Bhd., a leading digital marketing agency based in Johor Bahru, for a design sharing talk with our Faculty of Art and Design (FAD) students at Southern University College!

Mr. YX Chu (Co-Founder) and Mr. Tong Wei Cong (Design Team Leader & FAD Alumni) shared valuable insights on:

The latest trends in digital marketing on social media platforms

How their team runs business operations to meet niche market needs

Their personal journeys as entrepreneurs and designers

How AI is transforming the creative industry, and their opinions on how students and future professionals should embrace and adapt AI technologies in real working life

The session offered our students a glimpse into the real-world dynamics of the digital creative industry, equipping them with knowledge and motivation to shape their future careers.

A heartfelt thank you to the YEA Business team for their generous sharing and inspiration!

FAD x YEA Business：设计遇上数码营销 | 2025年8月4日

我们非常荣幸邀请到来自柔佛新山的知名数码营销公司 YEA Business Sdn. Bhd. 的两位代表来到南方大学学院的艺术与设计学院（FAD），与我们的学生进行一场充满专业简介的设计分享讲座！

徐裕翔先生（联合创办人）与 党伟铳先生（设计团队负责人及FAD毕业生）分享了以下精彩内容：

当前社交媒体平台的数码营销趋势

团队如何有效运营以满足利基市场的需求

作为创业者与设计师的个人经历

人工智能（AI）在创意产业中的影响力，以及他们对于学生及职场新鲜人应如何适应和善用AI技术的见解

此次讲座为学生们提供了难得的机会，深入了解数码创意产业的实际运作，同时启发他们积极思考未来职业的发展方向。

衷心感谢YEA Business团队的精彩分享与启发！