Bachelor of Design (Honours) Industrial Design

Course Duration: 3 Years

Industrial Design is a programme aims to inculcate professional knowledge of designing and developing product concept using by people around the world.  Students not only focus on appearance of a product, but also optimise the functions, user experiences, values and the overall systems of the products for the mutual benefit of both user and manufacturer.

Students’ abilities to transfer consumer needs, market needs and problems into designs will be the pinnacle focus of this programme, able to develop the idea to invent, visualize and prototyping. Throughout programme study, student make use of their contemporary knowledge the contemporary practice and undertake practical design. Students will be developing communication skills as well as entrepreneurial skills in realising their concept design into reality.

Common Core

• Drawing for Designer
• Color Study for Designer
• Digital Photography and Imaging
• Computer Graphic Study
• Design Principle

Programme Core

• Creative Thinking and Design Methodology
• Design Presentation Techniques
• Design Rendering Techniques
• Technical Drawing for Designer
• Computer Aided Design
• 3D Modelling & 3D Printing
• 3D Rendering & Animation
• Applied Ergonomics
• Design Management
• Degree Final Project


• Model Workshop I
• Model Workshop II
• Industrial Design Project I
• Industrial Design Project II
• Industrial Design Project III
• Design for Sustainability
• Design Research Methodology
• Degree Final Project Exhibition
• Professional Practice in Design
• Materials and Manufacturing Processes


• English Proficiency
• Consumer Behaviour
• Principles of Marketing
• Studio Photography
• Computer Graphic Design
• Creative Packaging Design


• Digital Publication Design
• Corporate Brand Design
• Creative Media Production
• Urban Furniture Design
• Iconic and Signage Design

Industrial Training

• Industrial Training

Career Opportunities

• R&D director
• Project manager
• Product planner
• Industrial designer
• Product designer
• Furniture designer


• Interior designer
• Exhibition designer
• Packaging designer
• Event designer
• CAID designer

Entry Requirement

• STPM/A-Level: 2 principal passes with minimum CGPA 2.0;
• UEC: Grade B in 5 subjects;
• Foundation: Pass with minimum CGPA of 2.0;
• Diploma: Pass with minimum CGPA of 2.0.

Other Related Courses

Bachelor of Design (Honours) Computer Graphic Design
Diploma in Advertising Design
Diploma in Multimedia Design
Diploma in Industrial Design